Sauder research-Foodies more satisfied with their lives 


Research | Foodies more satisfied with their lives

December 9, 2015Tagged: All News, Faculty, Press Release, Research

Thank you Sauder and Yann Cornil and Pierre Chandon for the enlightening view on eating for the right reasons.

  
People who revel in the tastes, sights and scents of food report higher well-being than those who eat simply to satisfy their hunger, according to a new study from UBC’s Sauder School of Business.

The researchers also found that having a deeper appreciation doesn’t lead to extra pounds, finding there is no correlation between idealizing food and above-average body mass.

“Here in North America, we’re in a society that considers food to be the new tobacco – and that’s the wrong approach,” said Assistant Professor Yann Cornil, the lead author of the study. “Eating pleasure does not need to be the enemy of a healthy lifestyle. Instead, we should help people appreciate all that’s beautiful about food, and build up more of a food culture.”
Cornil and his co-author defined eating pleasure as being either epicurean – the full sensory experience – or visceral – satisfying an impulse . The pair surveyed people to determine how they enjoyed food, and then surveyed them about their general well-being and tendencies to overeat. They compared this data with body mass index of the participants.
Epicureans scored higher on well-being, had less interest in large servings and were equally distributed across the body mass index. The researchers also found epicureans can’t be stereotyped, as they were evenly distributed across age, income and education levels.
Cornil says his findings could inform public health campaigns that too often demonize rich or fatty foods as leading to high rates of obesity and diabetes.
“Loving food doesn’t mean you’re going to eat too much of it – it depends on the kind of pleasure you derive from it,” he said.
“If you eat to satisfy your impulses, then you’re more likely to overindulge and eat large portions mindlessly. But if we teach people to appreciate food for its aesthetics, its symbolism and its rich flavours, then their first bite will the best one, and they’ll be more likely to choose smaller portions.”
The study, “Pleasure as an ally of healthy eating? Contrasting visceral and Epicurean eating pleasure and their association with portion size preferences and wellbeing,” by Yann Cornil and Pierre Chandon, is forthcoming in the journal Appetite.

Link – click here to go directly to the Sauder posting
If you want to know some other great foodies to follow and watch please let me know what region that you live in and I would be pleased to pass on some of the top foodies to help  suggest some great spots to eat or for some great suggestions for some wow recipes to try! 

You Gotta see This! 

Follow me on Twitter @BCfoodieblogger or Instagram @bcfoodieblogger 

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About Westcoast Foodie Blogger

Husband, father, coach, volunteer, foodie, amateur chef....love of food from the soul, true flavors that come from heart and soul, Love all things Italian, love to travel to new places as well a familiar spots....dare to dream, experiment and expand your palate and embrace how food from the soul connects friends, family and new aquaintences. share ideas and wanderlust travel experiences with my blog...let me know if there is something that you want me to blog on or write about....Enjoy every moment of everyday. Follow me on Twitter @BCfoodieblogger and Facebook https://www.facebook.com/pages/BC-Foodie-Blogger-Westcoast-Foodie-Blogger

Posted on December 12, 2015, in Food glorious food from the heart and soul, Food reviews, simple daily pleasure, you ask for it and ill find it out and tagged , , , , , , , , . Bookmark the permalink. Leave a comment.

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